12 STEPS TO BUILDING A BRILLIANT PT BUSINESS

 

Step 8 Your your management systems.

What KPIs do you track each week/month? If none really, then tracking a few key measures could help, like how many new clients are from referral or how many new enquiries or total number of 1-on-1 versus small group PT or ½hr versus 1hr PT or income or hours delivering.

 

Enquiry management – what is your system for managing older enquiries (follow-up)? What do they get and how often?

Do you have a newsletter to send out? Could you benefit form creating one?

Financials – are you on top of your numbers? Do you have planned price increases? Do you have a cancellation policy? Do you enforce it? Do you remind people of it? Is it displayed?

 

How would you rate your overall client management? If you used a scale from 1-100 where would you put it? If not 100% what would you have to do to increase it by a few points? If 100 then you need to take a lie detection test!

 

How do you / could you keep better client notes? Could you improve things a little?

What about client feedback? How often do you get formal feedback?

Scheduling – how do you schedule, could you improve it?

Have you read The e-Myth recently? Is it worth a read or re-read?

Next up - your wow!

 

 

 

 

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