Getting 'Personal'
with EIF founder and CEO Darren Tebbenham, BSc, MSc

My Blog

Read about the whats and the whys here...

Thanks for taking the time to check-in with me here.

It's great that you're looking into becoming an elite fitness professional - the world really needs them!

I hope that you will find some valuable information here about what it takes to 'be more' and some precious insights into the industry.



Below is a collection of thoughts, articles, blogs, FAQs in all shapes and sizes.

Yes, we do offer something very different here - as a fitness provider, we don't really fit in - and with good reason. We don't train thousands of people to train to REPs guidelines... we teach a small amount of people to excel and stand out as successful personal trainers. Below, you can read all about my thoughts about the state of the industry as well as how and why you need to push yourself. After all, in order to get more, you need to 'be more'.



WHERE OTHERS FALL down, our graduates succeed.


With 10 years of experience training personal trainers we believe there are three reasons why people often struggle once they qualify. Below are these three reasons and and how to overcome them -


1. Lack of confidence. So many trainers leave their courses with plenty of theory and even a heart full of enthusiasm but no real life experience and certainly no PT experience and so they fall by the wayside as the enthusiasm wanes and the knowledge goes unused whilst they are overlooked by clients and employees choosing more experienced trainers.


As an EIF Master Trainer you will stand out in the industry from day 1, with 10-15 hours of hands-on experience with paying members of the public at our unique PT clinic you will leave us experienced, properly trained and insured to work with different specific population groups, offer support to diabetics or obesity management programmes and to those who desperately need your help. You might provide sports specific programmes for athletes or really get to grips with the health problems in your community.

 2. They aren’t good enough. Sounds harsh but with the competition in the industry these days having a smile and knowing your squat from your lunge just isn’t enough, to be the best you need to do so much more than prescribe workouts and count reps. The industry is changing and clients want a lot more from their Personal Trainers.


We strive for excellence in our graduates and our own delivery which is why all of our courses offer an ACSM endorsed Coaching qualification so that our graduates can really help their clients get to the root of what’s holding them back, make permanent lifestyle changes and become your raving fans for LIFE!


 3. Lack of Business acumen. Knowing how to build and run a business is key, you can be the best trainer in town but if you don’t know how to tell the world, who’s going to know? Being your own boss is empowering and gives you the freedom to be yourself but you need to know how to run and build a business and that’s what we teach you, so you know how to make money from day 1.


As an EIF Master Trainer you will receive your ILM endorsed business training as standard with every student gaining access to our specific fitness business support for 12 months after they graduate, ensuring you will always have the answers and be ahead of the game.


 At EIF we only have approximately 20 places per course and train less than 200 trainers each year to successfully work as PTs in their own studios, gyms and businesses around the world. Our success rate is extraordinary and reverses the industry trend where high trainer dropout is rife and competition is high.


We understand that people are seduced by cheaper initial outlays and we know that our course isn’t always the easiest option, but we know without doubt that it is by far the best and we hate it when we see people struggle as they try to make their way out in the big wide industry!


Have you watched our website video testimonials and success stories?













We are committed to helping the small amount of trainers we teach, make a big impact in the lives of others.

We make training with EIF an experience.

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